Digital Marketing is the fastest growing marketing over the
last decade. For any business development or to improve the branding standards
digital marketing is must. But coming days marketing should be able move quickly
and easily.With the support of
EPiServer you can improve your
marketing standards in various aspects.
This system helps to advertise and measure the quality of the content across
all the possible channels. Which alerts you to make a quick change and helps always
to put you ahead before your competitors.
Optimize SEO Friendly Landing page by your own:-
With the help of EPiServer you can optimize a Mobile
friendly Landing page . The editor helps to customize the landing page in
design that you want. While setting up a campaign you can use the options
of other website by just dragging in to your landing page.
·
As per our need we are able to drag and drop the
content, Buttons or forms to customize our own design.
·
With the help of A/B testing feature you could
measure which landing page is driving conversions.
Receive real time SEO
Advice for your pages:
There are two exclusive SEO features included
1.
Text Analysis
2.
Keyword Tool
Text Analysis :-
The text entered in the EPiServer will be analyzed by the
text analysis and advices the recommendation to be done to make it 100% SEO
Friendly
Keyword Tool:-
The keyword tool analysis feature show us correlated words,
Search Volume and competition in Google Search metrics
Share Your Content in
Major Social Networking Sites :
With the help of EPiServer we could share our site updates
in Top social networking sites likes
·
Facebook
·
Twitter
·
Linked In
·
Google Plus
We can share the updates of the sites immediately or
schedule for later.EPiServer 7 CMS helps to track the social engagement from
time to time and able to track re-tweets, comments and clicks. You could also
connect your social media engagement with Google analytic s and configure your
EPiServer dashboard to show social ROI.
This software is a unique solution for E-commerce.This It
includes all the following feature like
·
Content Marketing
·
Mobile First
·
Merchandising
·
Global E-commerce
·
B2B Commerce
·
Agile Deployment
As a Digital Marketer Point of view the software
helps to reduces the difficulty of marketing .
The inbuilt features like Email & Marketing automation, Self
optimizing landing pages and personalization manger added more value to this
software.
Article by Ray Business Technologies
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